A Wall Street Journal report published March 4, 2021, reveals that Google intends to completely phase out its reliance on tracking technologies for the purposes of ad targeting by 2022. Commonly, modern digital advertisers use methods to apply a unique identity to users and follow them as they browse, shop, and interact online. Cookies were…
Google Search Console is an indispensable tool for anyone concerned about a website’s ranking, and, importantly, it’s free. Whether you are a business owner, SEO/digital marketer, webmaster, or just someone interested in improving website performance, you have basically no excuse to not become familiar with the Google Search console toolset and all of the features…
There are around 200 factors that Google uses to determine where your website should rank in their results. Trying to ensure your site meets every single one of these factors is practically impossible — and also pretty useless. For instance, Google’s algorithm considers the age of your domain when it’s determining rankings. But most of…