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Google Pledges to Stop Using Tracking Technologies to Target Ads, Raising Importance of SEO & Local Strategies

A Wall Street Journal report published March 4, 2021, reveals that Google intends to completely phase out its reliance on tracking technologies for the purposes of ad targeting by 2022.  Commonly, modern digital advertisers use methods to apply a unique identity to users and follow them as they browse, shop, and interact online. Cookies were…